Apara is Kuwait's premier destination for high-end homeware, where contemporary design meets Middle Eastern elegance. We were entrusted with creating the brand identity and packaging design for the contemporary high-end homeware brand and retail experience based in Kuwait City.
Client
Apara
Sector
Lifestyle, Homeware
Deliverables
Strategy, Brand Identity, Packaging
Known for its curated modern furnishings and exclusive line of luxury home accessories, including candles and home fragrances, we designed branding and packaging that reflect Apara's modern luxury ethos while paying homage to its Middle Eastern heritage.
Inspired by Apara's name, meaning unparalleled, we introduced the brand strapline ‘Elevated Living’ to capture the brand's essence of unmatched elegance and superior design.
The collaboration resulted in a brand identity and packaging design that truly represents Apara's commitment to exclusivity. Each element, from the logo to the packaging, contributes to an atmosphere of ‘Elevated Living’, making Apara a distinguished name in the world of luxury homeware.
