Vycel – Positive Protection
Vycel are setting the new standard in virus protection, harnessing the latest technology and expert knowledge to leave viruses nowhere to hide. We worked with the client from naming and conception through to establishing its streamlined branding, visual identity suite and informative tone of voice.
We created all packaging design and worked collaboratively with our client to develop product look and feel. Supporting the marketing and sales strategy across all touchpoints, we developed QR codes for internal communications, packaging, sales and marketing collateral.
Our partnership has continued through production of a series of lifestyle and CGI films and development of an e-commerce website to support their company mission to provide the global community with peace of mind in the wake of COVID-19.
- SectorTechnology, Medical
- DeliverablesNaming, Branding, Strategy, Print, Packaging, Digital, Film