Gemfields stands as the world's leader in rare African emeralds, rubies and sapphire-coloured gemstones, pioneering a benchmark for transparency, trust and responsible mining practices from mine to market.
Client
Gemfields
Sector
Mining, Jewellery, Lifestyle
Deliverables
Print, Digital, Identity, Guidelines, Advertising, Events, Exhibition
Website
gemfields.comAwards
DesignRush Best Website Design, Awwwards Honourable Mention, Awwwards Mobile Excellence
Over the past decade, our partnership with Gemfields has spanned multiple disciplines, enhancing the brand's visual identity and extending across brochures, invitations, print and digital ads, exhibition designs, and mine signage. We also launched their global website—a sleek, contemporary platform that embodies the brand's ethos and captures the compelling story of their journey from mine to market.
Our approach addresses the needs of both B2B and B2C audiences catering to consumers, auction partners, press, investors, jewellery brands, and trade media. This extensive outreach underscores our deep understanding of Gemfields' multifaceted brand and its varied stakeholders.
Giving Back with the Gemfields Foundation
The Gemfields Foundation represents the company’s commitment to giving back, supporting conservation and community projects in the regions where they operate. We were honored to design and launch the Foundation's website, amplifying their efforts to make a meaningful impact on the ground.
