Monaco Wolf epitomises the pinnacle of nautical design—a 50-metre yacht by Heesen, distinguished by its aluminium hull and cutting-edge aesthetics. Nominated for the World Superyacht Awards, this vessel exemplifies innovative maritime engineering and sophisticated design.
Client
Confidential
Deliverables
Naming, Identity, Print
Photography
Jeff Brown
We were tasked with encapsulating the yacht’s distinctive elegance and prestige through our naming and branding strategy. Our approach was to mirror the yacht’s sleek, clean lines and minimalistic style, ensuring the name and branding resonated with the vessel’s striking visual identity.
Inspired by the yacht’s name, we crafted a contemporary monogram that uses letters from "Monaco Wolf'' to create a recognisable emblem and distinct signature for the vessel.
Our involvement extended into print marketing services and stationery design, as well as a series of branded items used throughout the yacht, enhancing the onboard experience and reinforcing the Monaco Wolf brand at every turn.
